From Presidency University to Entrepreneurship: The Making of Vaibhav B Bharadwaj

Creative founders rarely follow a straight road. Vaibhav B Bharadwaj's road began in an engineering classroom in Bengaluru and led to a creative agency, and then to the creative direction of some of the city's biggest live nights. He is not a founder of Kalaluha, but he is a founder by trade, and Kalaluha is where that trade meets its largest audiences. The order of the journey matters. Each stage built the next.

The engineering years

Vaibhav holds a B.Tech in Computer Science Engineering with a specialisation in Cyber Security from Presidency University, Bengaluru. An engineering education is often framed as the opposite of a creative one. He treats it as the foundation. It taught structure: how systems fit together, how they fail, how to think in dependencies rather than wishes. Cyber security in particular trains a specific reflex. Assume something will break, and find it before it finds you. It is a strange gift for a future creative director, and a useful one.

Building The House of Edits

The pull toward storytelling became a company. Vaibhav founded The House of Edits and leads it as CEO. It is a multidisciplinary creative agency working across digital marketing, branding, video production, social media strategy, design, web development and corporate communications. Its clients include businesses, educational institutions, real estate brands, entertainment companies and public personalities. Building it made him a creative entrepreneur and digital strategist in practice, not just in title. His career was built in storytelling, branding and experiential marketing, one client problem at a time.

The Kalaluha chapter

Kalaluha, the Bengaluru live-event and concert production company, was founded in 2023 by Dr. Chethana R S and her sibling Vishal R S. Vaibhav serves as its Creative Director. He plans and executes the company's large-scale entertainment and cultural events: he decides how a night should look and feel, then makes sure every production choice serves that vision. His remit runs from creative direction and visual branding to event marketing, audience engagement, sponsorship communication and digital campaigns. It is the agency skill set, pointed at a stage.

What makes a creative founder

Looking at the road so far, a pattern shows. The degree gave him systems. The agency gave him range. The stage gives him stakes. What binds the three is a belief he applies to everything: every event should leave something behind. And a standard he refuses to lower: every campaign and show should inspire trust, hold attention and create lasting value.

The making of a creative founder, in his case, was not a leap from engineering to art. It was a merger, and it is still being written. The full profile is on the Vaibhav B Bharadwaj team page.